Music festival branding

Coachella is a music festival, with an audience who attends it for more than music, instead, a sense of lifestyle, a place away from everyday life into a magical place.  I created a promotional poster to promote the idea of fantasy through lettering. 

Branding  Lettering | Guidence: Chesley Nassaney

Project Duration:

Spring : Jan - Apr 2015 // ArtCenter College of Design