Rebranding Museum at Fashion Institute of Technology
MFIT is The Museum of Fashion institute of Technology, located in New York. FIT is one of the top fashion design schools and the museum there is not to be missed. I have rebrand MFIT as a new idea of fashion that started with fabric but is not bound by it. The brand expresses the idea of fashion for all times, past, present and future. FUSE is a concept exhibition for MFIT, base on futuristic fashion that is all about expression, purpose, while merging the lines of fashion, technology and chemistry.